Sample Xcelsius Customer Analysis Dashboard

by Sean Anderson on August 7, 2010

This sample Xcelsius Customer Analysis Dashboard for Telecommunications provides a snapshot into a variety of key customer measures. It also enables marketing executives and managers to perform some what if? analysis to see how changes in churn rate and average revenue per subscriber affect revenues and earnings.

The Customer KPIs monitored include:

  • Total Revenues
  • EBITDA
  • Churn Rate %
  • ARPU
  • Gross Adds
  • Cost per Gross Add
  • Customer Count Growth %
  • Customer Sentiment %
  • Customer Satisfaction %
Get Adobe Flash player

Download Flash File: http://www.softwaresherpa.com/?s2member_file_download=CustomerAnalyisDashboard.swf

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Sample Xcelsius Customer Churn Analysis Dashboard

by Sean Anderson on August 7, 2010

This sample Xcelsius Customer Churn Analysis Dashboard for Telecommunications provides a snapshot into key measures of and trends in churn.

The Churn KPIs monitored include:

  • Gross Cancels
  • Pre-Paid Churn
  • Contract Churn
  • Average Tenure
  • Brand Image %
  • Customer Satisfaction %
Get Adobe Flash player

Download Flash File: http://www.softwaresherpa.com/?s2member_file_download=ChurnAnalyisDashboard.swf

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Sample Xcelsius Campaign Analysis Dashboard

by Sean Anderson on August 7, 2010

This sample Xcelsius Campaign Analysis Dashboard for Telecommunications provides a snapshot of campaign performance by region, campaign type (acquisition, retention, cross sell), channel and product.

Get Adobe Flash player

Download Flash File: http://www.softwaresherpa.com/?s2member_file_download=CampaignAnalyisDashboard.swf

The Offer KPIs monitored include:

  • Accept %
  • Revenue
  • ROI
  • Offer Trend

The What If Analysis Calculator allows you to see how changes in accept rate effect:

  • Target Number of Customers
  • Number of Accepted
  • Number of Days for Offer to Run

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